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Advertising and Marketing

Resale Price Maintenance & Minimum Advertised Price (“MAP”) Policies: Where to Draw the Line to Maximize Growth

By 2017 Seminars, Advertising and Marketing, Automotive, D&F and Privacy Law Compliance in Cyberspace, Energy/Fuel, Food & Beverage, Industry, Manufacturing, Seminars, Training Modules

Overview: Antitrust constraints on efforts to direct the advertising of resale prices A minimum advertised price (“MAP”) policy is a supplier’s policy that resellers not advertise prices below a price…

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